Coca-Cola has sued Vue after the cinema chain ended their near 25-year partnership and switched to PepsiCo as its exclusive soft drinks supplier in Europe. Vue, which runs more than 220 cinemas across eight countries, awarded the contract to PepsiCo last year, with the deal running until at least 2030.
Coca-Cola Europacific Partners Great Britain has filed legal action to recover alleged unpaid debts following the contract’s termination. Vue acknowledged there were disputed amounts on both sides but said the issue has now been resolved, with no money outstanding and the contested sum below £100,000. Vue’s founder, Tim Richards, criticised the legal move, saying the dispute could have been settled without lawyers.
